This season marks a new chapter for the Garden State Herd, and it begins with a bold visual identity centered around our official mascot Bronson.

 

Our new logo captures the spirit of the Herd with intensity and purpose. Bronson, a fierce and focused bison, represents the strength, resilience, and unity that define our program.

 

With sharp angles, a commanding presence, and a forward-facing posture, Bronson embodies our mindset being relentless, fearless, and always moving forward.

 

The maroon and yellow gold color scheme reflects our core values passion, pride, and power while the bold “HERD” wordmark drives home our name with strength and clarity. The contrast and edge in the design speak to who we are as a team: focused, disciplined, and battle-tested.

 

More than just a logo, Bronson is a symbol of our commitment to Kaizen.

 

He reminds us every day to stay locked in, stay together, and keep charging toward something greater.

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